Next time you’re in your Week 2, pay close attention to how men talk around you. According to a recent study in the journal PLoS ONE, men tend to subconsciously use a speaking style that’s different than that of a woman they’re talking with who’s nearing ovulation. This means if you tend to be jokey and boisterous, they may try to be polite and low-key. Or if you tend to be matter-of-fact and impersonal, they may try their best to be charming and friendly. Why the dissimilarity? Researchers theorize that it may be a way for men (again, not consciously) to stand out from the pack and get noticed during your most fertile time of the month.